Safaricom goes subsea to keep Starlink’s satellites in check

In a bold, ocean-deep move, Safaricom is making waves by seeking approval to land Kenya’s very first telco-owned submarine Internet cable. Yes, you read that right—Safaricom’s not just sticking to cell towers; it’s heading underwater to claim a slice of the undersea action. All it needs now is a thumbs-up from the Communications Authority of Kenya (CA).

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Why the sudden dive? Think of it as Safaricom’s declaration of independence. For years, the company has piggybacked on cables like SEACOM, EASSy, and TEAMS, owned by third parties, including Telkom Kenya, the reigning king of landing rights. But recent network hiccups, like the May 2024 twin outages that sent East Africa into an Internet blackout, have convinced Safaricom it’s time to steer its own ship—literally.

If this move gets the green light, Safaricom will be flexing its connectivity muscles, promising faster Internet speeds, fewer disruptions, and a good dose of competition for Kenya’s broadband scene. It’s a strategic splash, especially with Starlink, Elon Musk’s satellite-based Internet juggernaut, breathing down its neck.

Since Starlink parachuted into Kenya in mid-2023, it’s been stealing the spotlight (and customers) with high-speed Internet beamed directly from space. Safaricom, which holds 37% of Kenya’s fixed Internet market, isn’t thrilled about this space-age competitor and has even called for stricter regulations on satellite providers. But let’s face it—grumbling about Starlink won’t cut it. Safaricom needs its own game-changer.

But there’s more at stake than just staying afloat. Safaricom’s submarine venture isn’t just about faster Netflix binges—it’s about cementing its role in an increasingly digital world. If it gets approval, it’ll be Safaricom’s chance to prove it can not only ride the waves but rule them. The ball—or rather, the cable—is now in the CA’s court.

Here’s what it means for you:

1. If Safaricom gets its own undersea cable, it could mean faster and more reliable Internet for users across Kenya. Whether you’re streaming your favorite show, working remotely, or doom-scrolling, fewer interruptions are always a win.
2. Cheaper Data? Maybe: Owning the infrastructure could lower costs for Safaricom, which might trickle down to customers. (No promises, though.)
3. With Starlink shaking up the market and Safaricom upping its game, Kenyans might see more competitive Internet plans. If telcos start fighting for customers, that’s good news for wallets.

Source; Business Daily, TechPoint Africa.

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