Esther Waititu, Safaricom PLC’s Chief Financial Services Officer, is at the helm of M-PESA, Africa’s most advanced mobile money platform, serving over 33 million customers. With a deep background in financial services, she drives seamless, secure, and accessible digital transactions that power businesses and individuals across Kenya and beyond. Esther provides strategic leadership in developing financial solutions that connect enterprises, consumers, and corporations, ensuring that money moves efficiently within the digital economy. Passionate about financial empowerment, she leverages technology to enhance transaction security, optimize customer experiences, and foster economic inclusion.